BLACKPINK's 'JUMP' soars past 100 million views, shattering records in just 15 days

BLACKPINK Are Still the Undefeated Streaming Champions

When you think BLACKPINK couldn't possibly break more records, they go ahead and do exactly that. The

K-pop

legends have once again proven why they're called the 'Streaming Queens' as their latest single '

JUMP

' crossed the magical 100 million views mark on the video platform at exactly 2:52 AM KST on July 26. What makes this achievement even more impressive? They did it in just under 15 days since the

music video

's release on July 11 at 1 PM KST. To put this in perspective, that's faster than most Bollywood movies reach 100 million views these days!

From Seoul to Mumbai: Why "JUMP" Has Everyone Dancing

This isn't just another catchy K-pop track - 'JUMP' represents BLACKPINK's first venture into the hardstyle genre. The song combines their signature powerful vocals with guitar riffs that could be straight out of a Western movie, creating what fans are calling their most addictive track yet.

The music video itself has been praised worldwide for its cinematic quality and unprecedented scale that feels more like watching a blockbuster movie than a typical music video. The bold, iconic direction perfectly captures BLACKPINK's identity while showcasing a storyline that has captivated audiences globally. For music lovers, especially the youth who appreciate genre-bending artistry, 'JUMP' demonstrates how K-pop continues to evolve and incorporate different musical styles. The explosive chorus beats combined with the members' distinctive vocals create what critics are describing as "deep addictiveness".

Record-Breaking Numbers That Will Make Your Head Spin

Here's where things get seriously impressive. "JUMP" isn't just BLACKPINK's 15th group music video to hit 100 million views - it's actually their 49th overall video to reach this milestone. Yes, you read that right. Forty-nine videos with over 100 million views each. But the streaming success is just the beginning. The track has been absolutely dominating

global charts

:

These numbers aren't just impressive - they're historic. BLACKPINK has become the first K-pop girl group to achieve such consistent chart domination across multiple international platforms.

The Global Tour That's Breaking Stadium Records

While 'JUMP' continues its chart rampage, BLACKPINK is simultaneously conquering stadiums worldwide with their "

BLACKPINK WORLD TOUR

DEADLINE" spanning 16 cities and 31 shows. They've already electrified audiences in Seoul, Los Angeles, Chicago, and Toronto, with upcoming stops in New York, Paris, Milan, Barcelona, London, and several Asian cities. The timing couldn't be more perfect. Just as 'JUMP' demonstrates their musical evolution, the world tour showcases their live performance prowess. For young fans who've been following their journey since their Born Pink World Tour ended in September 2023, this represents a triumphant return to group activities after each member's successful solo projects.