Bob Harlan cause of death: Former Packers President who revived Green Bay franchise dies at 89

The Green Bay Packers community is mourning the loss of one of the most influential figures in the franchise’s modern history. Former team president and CEO Bob Harlan passed away Thursday after an illness at the age of 89, according to the organization.

For decades, Harlan quietly shaped the direction of the Packers, guiding the team through one of its most transformative eras.Harlan started working for the Packers in 1971 and was named president and CEO in 1989. His leadership helped bring back the competitive reputation of Green Bay when the historic franchise was having trouble finding its identity. Under his watch, the Packers enjoyed 13 consecutive seasons of .500 or better between 1992 and 2004 and captured Super Bowl XXXI.

Bob Harlan dies at 89, leaving behind a legacy that reshaped Green Bay

Current Packers president and CEO Ed Policy highlighted just how deeply Harlan influenced the franchise’s success and long term stability."The Packers family was saddened to learn of the passing of Bob Harlan," Policy said in a statement. "Bob was a visionary leader whose impact on the franchise was transformational. From his inspired hiring of Ron Wolf to turn around the club's on-field fortunes to his tireless work to redevelop Lambeau Field, Bob restored the Packers to competitive excellence during his tenure and helped ensure our unique and treasured flagship NFL franchise was on sound footing for sustained generational success.

"We send our deepest sympathies to his wife, Madeline, and the entire Harlan family."One of Harlan’s most important decisions came in 1991 when he hired general manager Ron Wolf. That move triggered a chain reaction that reshaped the franchise. Wolf brought in head coach Mike Holmgren, traded for quarterback Brett Favre, and later signed defensive icon Reggie White.Favre later reflected on the role Harlan played in his career and the culture he built in Green Bay."Bob Harlan's leadership of the Green Bay Packers was outstanding," Favre said of Harlan in a statement. "Hiring Ron Wolf and supporting the trade that brought me to Green Bay changed my career. The organization believed in me and gave me the opportunity.

"He was so supportive of me during the challenges I faced in my career. Challenges my family faced, too. He was always there offering his support. He was a great and kind man."I appreciated the way he represented the Packers and connected so well with Packers fans. I also truly enjoyed his sense of humor and cherished the moments we shared over the years."I know winning the Super Bowl and bringing the Lombardi Trophy back to Green Bay was a proud moment for him, what the team accomplished. It was incredible to be a part of the resurgence of this great franchise and Bob set the tone with his leadership."Beyond football operations, Harlan also helped secure the future of Lambeau Field. His push for a $295 million redevelopment plan made the stadium one of the NFL's most famous places.Harlan had an effect that went beyond wins and losses. Fans know the Packers today as a strong, stable team that cares about the community. His choices helped make this happen.