Ciara beams with pride as son Win takes spotlight alongside Russell Wilson in unforgettable family gig moment

Russell Wilson may be navigating challenges on the field with the New York Giants, but off the field, the quarterback is scoring major wins—especially with his family. The 36-year-old veteran recently starred in a Hot Wheels commercial alongside his 5-year-old son, Win Harrison, and the proud dad moment has quickly become a fan favorite.

While Week 1’s shaky performance raised eyebrows, this wholesome father-son project shows a softer side of Wilson that resonates far beyond the gridiron.

Russell Wilson just made a commercial with son Win Harrison

For Wilson, now in his 13th NFL season and with his fourth team, life has always been about more than just football. His latest Hot Wheels ad, featuring Win, is proof of that. The youngster is already boasting about his big TV appearance, something Ciara couldn’t help but gush over. Sharing her excitement on Instagram, the singer wrote: “Wins been telling everyone about his commercial with Daddy! The cutest! So proud 🥰”

Wilson’s family-first approach has always been part of his brand.

From building his clothing line 3BRAND with everyone in coordinated outfits, to celebrating milestones with heartfelt posts, the Wilson household blends sports, entertainment, and love seamlessly. Even as critics analyze his stats, his biggest fans are right at home, cheering louder than any stadium crowd.

A fearless little star in the making

Win Harrison, born on July 23, 2020, has been stealing hearts from the very beginning. Named in honor of Wilson’s late father, Harrison, the youngest son was welcomed with joy by his siblings—Future, 11, Sienna, 8, and baby Amora, 1.

From his first steps taken at Wilson’s football practice sidelines to his early bursts of energy, Win has shown the same determination and fearlessness that defines his dad.Ciara has often shared how Win looks up to his brother Future and gets his bold streak from sister Sienna. She once told PEOPLE: “They say the third baby kind of moves or learns the quickest because they're trying to keep up with their siblings, and he's on it.” That fearless spirit now shines on screen, where he confidently joins his father in front of the cameras.As Wilson prepares to face the Dallas Cowboys this Sunday, one thing is certain: win or lose on the field, he’s already winning where it matters most—at home, with his biggest supporters.Also Read: Taylor Swift and Travis Kelce’s rumored $38M wedding venue sparks frenzy among fans and insiders