Kylie Kelce Opens Up On How She Overcame Fear To Create A Podcast That Beat Joe Rogan In The Charts

Kylie Kelce, wife of retired NFL star Jason Kelce and sister-in-law to Chiefs tight end Travis Kelce, said starting her own podcast was one of the most terrifying things she ever did.

Her show, Not Gonna Lie, began November 2024, and it rapidly jumped to number one on Spotify and Apple Podcasts knocking Joe Rogan off the top spot he has held for so long. In a recent interview with People magazine, Kylie Kelce expressed that the attention was Once she started thinking about what she could discuss on her platform, it became clearer to her how she could intend to use it, to talk about the things that are important to women, for sports fans, for mothers.

Kylie Kelce shares the fear and joy behind launching her hit podcast

Kylie Kelce never imagined when she launched Not Gonna Lie in November 2024, the podcast would find success so fast. Within a couple weeks, they were not only on the charts but had some big-name guests like Michelle Obama, Kelly Clarkson, Ed Sheeran, and Erin Andrews.Kylie stated that sharing herself with the world was intimidating, but she was most focused on producing episodes that showcase great causes. “My main focus is the theme that it’s always been — if you’re going to have to talk about me, you should talk about things that matter,” she said in her People interview.

The show has given Kylie Kelce a way to connect with people on personal and social topics. She frequently discusses her work with the Eagles Autism Foundation and her collaborations with brands, including Dove, to drive positive change. Although she occasionally shares about her family life, Kylie keeps the spotlight on some very important stories and causes.

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Kylie Kelce balances growing fame with personal family moments

The Kelce family has been in the public eye for years, especially after Jason and Travis faced each other in the 2023 Super Bowl and Travis began dating Taylor Swift.

But this past week brought a more somber moment. On August 7, 2025, Jason and Kylie were at Maureen Maguire's funeral, Maureen had been the long time partner of Jason's father, Ed Kelce. It took place in Gladwyne, Pennsylvania. The couple lives nearby in Haverford, so they arrived a few minutes before the service, and wore black as we do in mourning. At moments like this, Kylie Kelce remembers why she believes in leveraging her platform and makes conscious decisions about the moments she shares publicly.