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Meghan Markle has sparked fresh celebrity-royal buzz by using Taylor Swift's "Opalite" in her brand promotion. This strategic move, coinciding with her lifestyle brand's holiday collection launch, aligns her with Swift's current cultural impact and rumored wedding guest list drama. Fans are now speculating about the Duchess's intentions behind this pop culture nod.
Meghan Markle just reignited the celebrity-royal rumor mill. By featuring Taylor Swift’s latest track in her brand promotion, the Duchess has inserted herself into the swirling drama over Swift and Travis Kelce’s rumored wedding guest list, leaving fans questioning whether this subtle move signals support, shade, or a royal power play.
Meghan Markle uses Taylor Swift’s “Opalite” for a strategic brand moment
As Meghan Markle rolled out the latest expansion of her As Ever lifestyle brand, she chose a familiar soundtrack for her Instagram Story: “Opalite,” a track from Taylor Swift’s latest album The Life of a Showgirl. The timing wasn’t random, the clip dropped just moments before her brand’s new Holiday Collection officially went live online.The choice struck a chord with fans for another reason: “Opalite” is widely believed to reference Swift’s romance with fiancé Travis Kelce.
The Kansas City Chiefs star’s October birthstone is opal and the song’s dreamy lyrics have been interpreted as a nod to their love story. Meghan Markle’s decision to highlight that track suggests she’s fully tapped into current pop culture moments.
The duchess embraces Taylor Swift’s music amid mixed reactions to the album
Swift’s album, released October 3, continues to divide listeners. Critics of the project label the lyrics as “less sophisticated lyrics” compared to past works like Folklore, while supporters celebrate its bold shift into new sonic territory.
Some reviewers have even awarded it perfect scores, praising it for exploring “uncharted territory.”Despite the chatter, the record has hit major commercial milestones and now, it even has a royal fan boost.Meghan Markle has a long-documented admiration for Swift. During the singer’s 2023 SoFi Stadium stop in Los Angeles, onlookers saw the duchess jumping to her feet when Swift announced, “Let’s go back to high school!” before launching into her Fearless-era hit “You Belong with Me.”
Inside Meghan Markle’s polished new brand push from sunny Montecito
In the new Instagram footage, Meghan Markle gives a warm glimpse into life behind her business rollout. The camera pans across her office setup before showcasing new homeware items — including hand-crafted candles inspired by her 2018 royal wedding, seasonal honey jars, and a sparkling wine from Napa Valley.Fans even get quick peeks of Momma Mia and Pula, the couple’s beloved pets lounging in sunlit Montecito views.With a single song choice, Meghan Markle managed to promote her latest venture while aligning herself with one of the biggest cultural forces on the planet. And if Swifties interpret this as the start of a budding celebrity alliance? Well, the internet might just melt.Also Read: Why did Travis Kelce and Taylor Swift turn down Kamala Harris’ campaign request despite the viral endorsement moment?
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