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K-pop girl group MEOVV dropped the new digital single 'BURNING UP' today, signaling a forceful comeback roughly five months after the first mini album 'MY EYES OPEN VVIDE. Positioned as the act's next statement piece, the track arrives following a run that established the group's vocal color and performance identity across a compact lineup.
Early commentary from the members frames the release as a bolder, more unfiltered chapter.
A creative pivot
Member Narin characterized the song as "an explosion," describing an all-at-once surge of passion and emotion that sets it apart from earlier releases, and emphasized a wish to convey the group's sincerity to fans and the public. She added that the team prepared the track while sharing candid moments together, reinforcing the personal stakes behind this comeback.
The message signals a deliberate pivot toward raw intensity and on-stage spontaneity.
Confidence forged post-debut
Gawon called 'BURNING UP' "the crystallization of burning energy," noting that unlike the debut-era material first heard as trainees, this cut was encountered after debut-heightening conviction in its direction. Hearing the song as an active group sharpened a shared resolve to lead with it, reflecting MEOVV's growing self-definition.
Both Narin and Gawon participated in lyric writing, extending the group's authorship in core creative choices.
What to expect on stage
The team hints at rougher edges and freer expression, shifting from meticulously polished showcases to performances that foreground instinct and heat. That ethos aligns with MEOVV's hallmark dance breaks and tightly synced formations, now tuned to channel heightened momentum. As the single anchors a refreshed era, attention turns to how the group translates this amplified energy across live appearances and visual storytelling.