Tasmac increases salaries of workers, penalises those fleecing customers

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Workers unloading cartons of liquor off a truck at the Elite TASMAC shop at Anna Nagar in Chennai.

Workers unloading cartons of liquor off a truck at the Elite TASMAC shop at Anna Nagar in Chennai. | Photo Credit: M. VEDHAN

The Tamil Nadu State Marketing Corporation Limited (Tasmac) has increased the salaries of its shop personnel while also implementing penalties for those who overcharge customers.

The board of Tasmac in its 218th meeting held in April had authorised the Managing Director to implement the enhancement of ₹2,000 in the consolidated pay of all shop personnel with effect from April 1, 2025, based on the announcement made by Minister for Electricity, Prohibition & Excise at the Legislative Assembly on April 22. It was decided that an increase of ₹1000 may be given to all supervisors, salesmen, and assistant salesmen on consolidated remuneration, and a further increase of ₹1000 may be given, linking it to performance.

Based on this, the performance of shop personnel across all districts was analysed for the financial year 2024-25. A detailed report was prepared based on the inputs received from the senior regional managers, which revealed that 4,467 shop personnel were involved in Maximum Retail Price (MRP) violations. Of this, 4,016 shop personnel were found involved in MRP violations below ₹10, and 451 personnel were involved in MRP violations of above ₹10. The 451 shop personnel include 197 shop supervisors, 234 salesmen and 20 assistant salesmen

The board of directors of Tasmac have said: “The enhanced amount of ₹2000 may be given to all supervisors, salesmen, assistant salesmen, except for those involved in charging ₹10 and more over MRP (451 shop personnel). For those 451 shop personnel who were involved in charging ₹10 and more over MRP, only ₹1,000 may be released as an enhanced amount instead of ₹2000 with effect from 01.04.2025.”

A circular sent by S. Visakan, Managing Director of Tasmac to all senior regional managers and district managers mentioned: “The difference in pay for the month of April 2025, May 2025 and June 2025, may be claimed and be paid immediately within two days in the month of July 2025 itself on receipt of this letter.

A Tasmac source said that currently a supervisor’s net salary is around ₹12,758, while salesman earn ₹10,716 and assistant salesman makes ₹9,669. With this increase, a supervisor will now get ₹14,518, salesman will earn ₹12,476 and assistant salesman will make around ₹11,429.”

As on March 31, 2025, Tamil Nadu had 4,787 retail vending shops of Tasmac. These shops have 6,567 supervisors, 14,636 salesmen and 2,426 assistant salesmen who are working on a contract/consolidated basis.

Published - July 15, 2025 12:45 am IST

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