Dharmavaram silk sari of A.P. bags ODOP National Award

The famed Dharmavaram silk sari of Sri Sathya Sai district has bagged the ‘One District One Product (ODOP) – 2024 National Award’ in recognition of the State’s achievements in the traditional handloom sector.

The award instituted by the Centre’s initiative to promote indigenous artisans and their products was conferred in New Delhi on Monday.

State Minister for Handlooms and Textiles S. Savitha and Sri Sathya Sai District Collector T.S. Chetan received the award from Union Ministers Shivraj Singh Chouhan and Piyush Goyal at an event held at Bharat Mandapam.

Minister Savitha felt that the award highlighted the artistic excellence of the handloom sector in Andhra Pradesh and further enhanced the global visibility of Indian culture. “It is a moment of pride for Andhra Pradesh and will further strengthen the cottage industries and livelihoods of the artisans,” she said.

Mr. Chetan termed the recognition as ‘a milestone for weavers of Sathya Sai district’. The gesture would greatly help the artisans of Dharmavaram and create greater market and employment avenues, he said.