If You Are Feeling Lonely On Valentine’s Day…

Today is Valentine’s Day, so every interaction, online and offline, seems to be about romance and love. As much as this is emotion, this is also big business. The Indian dating apps market is expected to reach $1.4bn by 2030, growing at 11% over the next few years, MarkNtel Advisors estimate.

This is one of the fastest growing global markets, with over 100mn users registered across various platforms. Valentine’s Day gifting is also a big market, growing at 20% every year, and estimated at ₹25,000cr for the entire week.