India will leverage AI to lead global creative economy: I&B Secretary Sanjay Jaju

4 hours ago 6
ARTICLE AD BOX
Information & Broadcasting Secretary Sanjay Jaju said that the country was all set to lead the global creative economy with artificial iIntelligence-driven innovation.

Information & Broadcasting Secretary Sanjay Jaju said that the country was all set to lead the global creative economy with artificial iIntelligence-driven innovation. | Photo Credit: Nagara Gopal

Information & Broadcasting Secretary Sanjay Jaju said on Thursday that the country was all set to lead the global creative economy with artificial iIntelligence-driven innovation

“In order to ensure inclusive communication and last-mile information delivery in every language across the country, the Ministry of Information and Broadcasting is moving towards adopting AI-based solutions that can bridge linguistic divides,” the Ministry said in a statement.

Mr. Jaju held a meeting with incubators and startups working on AI/ML-based technology solutions at the T-Hub in Hyderabad on Thursday.

“Apart from the CEO of T-Hub and the startups being incubated at T-Hub, participants included representatives of IIT Hyderabad, Centres of Excellence of NITs, and engineering institutions with active innovation cells,” it said.

He said in line with the PM’s vision to encourage the creator economy, the Ministry has set up the WaveX Startup Accelerator platform, which has launched the Kalaa Setu and Bhasha Setu challenges.

Mr. Jaju urged India’s leading AI startups to participate in the above challenges and develop indigenous, scalable solutions that reflect the linguistic and cultural diversity of the nation.

The shortlisted teams will present their solutions before a national jury in Delhi, with the winner receiving an MoU for full-scale development; pilot support for AIR, DD, and PIB; and incubation under the WAVEX Innovation platform.

Published - July 18, 2025 05:23 am IST

Read Entire Article