Sasurbari Zindabad turns 25: Celebrating the film that redefined Bengali cinema

A quarter-century ago, Sasurbari Zindabad transformed the landscape of Bengali commercial cinema — and now, it’s back in the spotlight with a striking new anniversary poster that rekindles its timeless charm.Directed by Haranath Chakraborty and starring Prosenjit Chatterjee and Rituparna Sengupta, the film wasn’t just a box-office hit — it marked a cultural shift. With its vivid visuals, emotionally resonant storytelling, and groundbreaking cinematic style, Sasurbari Zindabad set a new benchmark for mainstream Bengali films at the dawn of the new millennium.It also marked the birth of one of Bengali cinema’s most iconic screen pairs. The Prosenjit-Rituparna “juti” became a phenomenon, their chemistry electrifying audiences and establishing a legacy that continues to influence the industry.Reflecting on the milestone, Prosenjit shared, "Sasurbari Zindabad was more than just a film — it was a turning point in Bengali commercial cinema. It marked the beginning of an unforgettable journey for Rituparna and me as a screen pair.”Rituparna echoed the sentiment: “This film changed my life. The love it received and the connection it built with the audience was truly special. Revisiting it now is like stepping back into a vivid, emotional chapter of Bengali cinema — one filled with colour, romance, and soul."

The 25th anniversary poster captures that very spirit — an ode to love, legacy, and a film that continues to live in the hearts of generations.