Tea bodies urge PM Modi to allow producers freedom to choose mode of sale

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Four tea organisations from Assam and West Bengal say mandatory auction rules raise costs and threaten viability of tea producers

Published - April 17, 2026 03:32 pm IST - GUWAHATI

A group of workers harvest a flush of tea leaves in Jorhat, Assam.

A group of workers harvest a flush of tea leaves in Jorhat, Assam. | Photo Credit: File

GUWAHATI

Four Assam and West Bengal-based organisations associated with tea have urged Prime Minister Narendra Modi to give tea producers the freedom to choose their mode of sale and not be forced to sell via public auction centres.

They said that the cost of selling tea through auction centres, mandated through orders issued in February 2024 and October 2025, often exceeds the net profit margin of tea producers and threatens to make the business unviable.

Published - April 17, 2026 03:32 pm IST

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