Anupama Parameswaran’s ‘Paradha’ opens with modest start in North America and India

Anupama Parameswaran’s latest outing Paradha, directed by Praveen Kandregula, has kick-started its box office journey with a modest opening both in North America and in India. The film, which also stars Darshana Rajendran and Sangeetha Krish in key roles, has shown promise among niche audiences but is yet to register significant commercial impact.In North America, the film grossed USD 13.8K (approximately Rs 11.5 lakh) from its early premieres and Day 1 collections combined. While the number appears small compared to big-ticket Indian releases, it is in line with expectations for a content-driven film with limited publicity and a targeted audience base. For comparison, such figures are usually seen for indie-leaning regional films that rely more on strong reviews and word-of-mouth to build momentum rather than aggressive opening-day marketing.Back home in India, Paradha has managed Rs 34 lakh from its two-day run, reflecting similar trends of restrained footfalls but steady curiosity. The collections, while not headline-grabbing, suggest that the film is managing to find a footing among urban centers and multiplex circuits that are receptive to experimental narratives. The modest start also reflects the crowded release calendar, with multiple mid-sized and star-driven films competing for screen space across territories.

Paradha’s performance so far is noteworthy for the talent it brings together. Anupama Parameswaran, fresh off a string of varied performances in both commercial and content-oriented films Dragon and J.S.K Janaki V Vs State of Kerala, headlines the project with her usual blend of charm and emotional intensity. Darshana Rajendran, known for her acclaimed work in Malayalam cinema (Hridayam, Jaya Jaya Jaya Jaya Hey), adds further depth, while seasoned actress Sangeetha Krish strengthens the ensemble with her versatility.

Director Praveen Kandregula, previously known for his critically appreciated Cinema Bandi, positions Paradha as a slice-of-life drama laced with humanism, which could help the film resonate with festival-going and niche audiences more strongly in the coming weeks.Trade observers believe that while Paradha may not be a box office juggernaut in its opening frame, it has the potential to benefit from positive critical reception and word-of-mouth endorsements.

Small-scale films in recent years have often seen slow starts but have built steady traction over extended runs, particularly in metros and overseas markets where discerning audiences support alternative cinema.With USD 13.8K in North America and ₹34 lakh in India so far, Paradha’s early numbers highlight the challenges that mid-budget dramas face in an industry dominated by star-heavy spectacles. However, for viewers seeking fresh storytelling and performances rooted in authenticity, the film could well turn into a sleeper success over time. The coming weekdays will be crucial in determining whether Paradha can convert its modest opening into sustainable theatrical momentum.

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