Indian mom’s jacket-labelling hack goes viral, son jokes “Whole world knows I’m Sunny”

Winters wrap the country in nostalgic vacation trends that take over households and social media. And it’s the most “desi” ideas that steal the show.

A video from Rajasthan has everyone cracking up, as a mother’s no-fuss fix for a classic family headache of identical jackets getting swapped around is the new viral talk of the town.

Shared by Instagram user Sunny, the clip has racked up laughs, likes, and relatable comments, proving once again that mums have the best and funniest ideas.

Sunny couldn’t hold back his hysterics as he held up one of the jackets, pointing out his mum’s genius move. “I bought three identical jackets from Decathlon, for my father, brother, and me. To prevent them from getting mixed up, my mother chose to use a marker to write our names on the collar,” he explained in the video, overlaid with the text “Just Marwadi family things.”

His mum rushes out of the frame laughing, while Sunny adds, “How do I wear this now? If I wore it, the whole world would know my name’s Sunny.

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This is one of those common scenarios from Indian households, where everyone grabs whatever’s hanging by the door. Dad’s jacket ends up on bro, bro’s on you, and suddenly you’re freezing or sweating in the wrong size.But when mum’s simple tactics come to the rescue, no fancy labels or apps are needed, just a permanent marker and some mum logic.

Sunny’s uncontrollable laughter in the background, along with his mum’s giggles, turns a mundane chore into pure comedy gold.

It’s the kind of practical hack that screams “Indian mum energy,” where efficiency trumps style every time. This feels like peak relatability. The video has gone viral not just for the laughs, but because it taps into that universal truth that mums solve problems their way, and we love them for it.

Social media exploded with reactions, from rolling-on-the-floor emojis to heartfelt nods. Viewers saw their own families in the clip, sharing stories of mums stitching names into clothes or tying ribbons on bags.One user wrote, “She’s a mother, and a mother can do anything.” Another simply summed it up with, “Mother’s true love!” Comments were filled with laughing-crying emojis, hearts, and tales of similar antics, like mums labelling lunchboxes or socks.And this isn’t just a Rajasthan thing, it’s global mum magic. From Sharpie tags in the West to embroidered initials everywhere, it’s all about love wrapped in practicality.