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With the Ryder Cup returning to Bethpage Black in just two weeks, there has been an unusual rush for the spotlight thanks to a fashion blunder. In a start that normally would have involved team strategies and player form, a $65 Ralph Lauren t-shirt is now being whispered among golf believers, could Rory McIlroy, Europe's prized possession, somehow be the face of Team USA?
Design and Decision that Missed the Fairway
The matter started when NUCLR Golf took to X to bring the silhouette of a golfer on the official Team USA Ryder Cup merchandise to everyone's attention.
Having been intended as a generic image representation of the American squad, the pose, stance, and high finish follow-through bore a resemblance that was rather hard to pass over. For many fans, this was no ordinary golfer silhouette, it was unmistakably Rory McIlroy.Social media went berserk instantly. The memes swamped timelines, with sentiments saying that McIlroy had "defected" to the stars and stripes. Others were criticizing Ralph Lauren and Ryder Cup organizers for allowing such a glaring mix-up into their official collection.
Wrong Face for the Right Team?
Communication is most effective when spoken with passion and fury, with McIlroy being at the center of it all for Europe. For some fans, it feels like salt in the wound even if the Team USA collection accidentally shows off his silhouette. “Is Rory switching sides?” commented one user.
Building Hype or Hurting Credibility?
In a twist of irony, the man at the heart of the storm is bursting with good form. After a dramatic win at the Irish Open on Sunday, McIlroy sank a 30-foot eagle putt to force a playoff.
From here on, there is the BMW PGA Championship at Wentworth, where he is sharpening his game ahead of leading Team Europe at New York this month.
Whether it will be remembered as a huge blunder or an ingenious accidental marketing ploy, time will tell. But one thing for sure: with McIlroy shadowing the Team USA Nyberg product now literally, if it wasn't there before, a new sub-plot has been added to the Ryder Cup rivalry.