Major American vehicle rental company brings NBA legend Jason Kidd as their newest brand ambassador

Go Rentals, an elite car rental service based of the United States, brings NBA legend Jason Kidd as its new brand ambassador. The Dallas Mavericks’ head coach will now be seen endorsing Go Rentals and take important decisions regarding the brand’s future.

The announcement was made on June 4, 2025, where the CEO of Go Rentals, Kaye Gitibin announced Kidd as the brand ambassador and the newest addition to their board of directors. The new merger between Kidd and Go Rentals will open new doors for the brand in the sports and entertainment industry, while Kidd will be able to exercise his business strategies for the betterment of the brand.

Jason Kidd puts on the cap of brand ambassador with Go Rentals

The Dallas Mavericks head coach, Jason Kidd, will be putting on another feather to his already overflowing hat, by taking up the role of Go Rentals’ brand ambassador.

The news was made public in a recent press release where the CEO of Go Rentals Kaye Gitibin gave the official statement.“We are thrilled to welcome Jason Kidd to the Go Rentals family. His legacy as one of the greatest point guards in NBA history, combined with his strong leadership and dedication to excellence, makes him a natural fit for our brand. As we celebrate Go Rentals’ 30th anniversary, we are excited about the journey ahead and are ecstatic that Jason will be a part of it.”

The new partnership between Kidd and Go Rentals is something that both parties are looking forward to. As Go Rentals is known for providing luxurious car and aviation rental services, having Kidd on board will help them showcase their hospitality to the sports world as well.

Besides, Kidd is well-known for his strategy both on and off-court, which will come in handy while taking important decisions for the brand. Kidd also went on to give his official statement on the partnership during the press release.“I’ve always believed that the details matter, whether you're on the court, traveling between games or relaxing at one of your favorite vacation spots. Go Rentals’ dedication to hospitality and nailing the details shows an understanding of what it means to provide a first-class experience, and I’m proud to partner with a company that shares my standards for excellence.”Kidd will not only play the role of a brand ambassador for Go Rentals but also take important decisions as part of the company’s board of directors. Though the insights of the deal, regarding contract amount and other terms are not yet disclosed, from the statements of both parties it can be concluded that all the terms and conditions were met. Also Read: “The true definition of a son” -NBA legend Allen Iverson shares heartfelt post on his son days after making sweet gesture towards ex-wife