Drake Maye's Wife Ann Michael and Sam Darnold's Fiancée Katie turn friendly rivalry into fashion spectacle ahead of Super Bowl LX

Super Bowl LX arrives with more than a trophy at stake. The game on February 8 has turned into a cultural showdown, with New England Patriots quarterback Drake Maye and Seattle Seahawks signal caller Sam Darnold pulling attention beyond the field.

As kickoff nears, the conversation has widened to include the people closest to them, especially the women who share the spotlight and shape the week’s tone.What began as routine Super Bowl buzz quickly shifted into something lighter. Fans found themselves debating cities, food, and pride, all sparked by a brand that understood timing. With Super Bowl LX one day away, DoorDash leaned into personality, rivalry, and humor, creating a moment that landed with both fan bases.

Super Bowl LX DoorDash ad sparks Ann Michael Maye and Katie Hoofnagle food rivalry

Super Bowl LX marketing found its heartbeat on February 7, when DoorDash rolled out a playful social media duel featuring Ann Michael Maye and Katie Hoofnagle. The campaign asked a simple question with big appeal. Which city eats better. Hoofnagle spoke up first, framing Seattle as the clear winner with confidence and a wink.She praised the Pacific Northwest staples and took a clever jab at New England comfort food.

“Best coffee, best food, best fans,” Hoofnagle said while arguing Seattle’s case, adding that ramen is “kind of like clam chowder, just better”. The message was sharp, casual, and tuned perfectly for Super Bowl week scrolling.

Ann Michael Maye answered with equal flair. Her video defended New England’s reputation, spotlighting iced coffee, baked goods, and the region’s signature seafood. She leaned into regional pride with lobster rolls that, in her words, “Seattle could never” match.

The caption sealed the moment and invited debate with a grin. “Let’s settle the beef, Seattle”.Despite the mock rivalry, the tone stayed warm. Both women later appeared together in a photo wearing shirts that read I ❤️ New England for Maye and I ❤️ Seattle for Hoofnagle. The image confirmed what fans already sensed. This was friendly competition, not real tension.For DoorDash, the timing was flawless. By tapping into Super Bowl LX energy and the personalities orbiting the quarterbacks, the brand turned a simple food debate into shareable drama. For Ann Michael and Hoofnagle, it was a reminder that influence now extends far beyond the sideline.