Can You Optimize Love?

Cody Zervas was looking for his wife. He used to be engaged, but then his fiancee broke it off, and now he was ready to explore new opportunities. He desired a one-in-a-million match, which meant he needed to enlarge his dating pool.
Just before Valentine’s Day in 2022, he logged onto Twitter and offered a bounty of $20,000 to the person who introduced him to his future bride. The prize would increase each year until she appeared.