Jungkook’s elevator moment just proved he’s the ultimate fashion heartthrob

The internet is melting down over BTS's Jungkook, whose latest appearance for a global fashion house has fans swooning and view counts soaring. The iconic American brand recently dropped a video on its official social media channels titled, "Which floor are you going to? Jungkook will show you himself in the elevator," and the response has been nothing short of explosive, according to a report from MK Sports.

The short but impactful clip has become a viral sensation, reaffirming Jungkook's status as a global style icon and a powerful force in fashion marketing.

A look that captivates

In the viral clip, directed by Mert Alas, Jungkook exudes a chic and sexy aura, dressed head-to-toe in an all-black ensemble highlighted by a sleek leather jacket from the designer label. The styling perfectly captures the brand's modern and edgy aesthetic while allowing Jungkook's powerful presence to take center stage.

Just as quickly as he serves up a smoldering gaze, he flashes a charming wink and an adorable smile, showcasing the dual "sexy flower boy" and "cute" charms that have captured the hearts of fans worldwide and made him an ideal brand ambassador.

An explosion of views and praise

The video has become an instant sensation, proving Jungkook's immense "Midas touch". On the fashion brand's official Instagram, the elevator clip shot past 10 million views in just three days and is currently sitting at over 11.81 million, with no signs of slowing down. This runaway success follows the massive impact of his 2025 Holiday Campaign video for the apparel company, which has already amassed a staggering 32.02 million views.

Fans have flooded social media with passionate comments in multiple languages, calling him "The man the whole universe will love," and "Visual king, physical king," while playfully joking, "Please appear in my elevator too".